I'm here to help you multiply and diversify your business revenue.

Welcome in!

i'm deanna mcintosh.

Ready for a new path forward?

I help Creative and Retail Businesses multiply and diversify their revenue without spending a penny on advertising.

Welcome to my comfy couch, social club, and classroom.

Together, we will increase your sales and expand your business model utilizing proven strategies + tools I used daily in my 10 years as a Buyer inside Fortune 500 Retailers, and as a 7+ year small business owner.

If you're ready for growth, you're in the right place.

and all in one day.

I am the first person Retailers and Creatives hire when they’re ready to:

Your Growth Partner

The #1 thing I hear during initial calls with potential Clients is "I didn't know Consultants who do what you do existed. You are exactly what I've been searching for!"

Grow their revenue beyond what's currently in their reach

Diversify their revenue streams

Serve their customers in new, unexpected ways

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I am the first person Retailers and Creatives and hire when they’re ready to:

Free Training

Shopify Masterclass:  Using Merchandising To Multiply Your Revenue With Zero Ad Spend

During this Shopify presentation, I explained to Retailers the importance of merchandising and how I've helped brands and store owners drive sales, conversions, productivity, innovation, and engagement.

I’m a business strategist and Retail Consultant, ex-corporate buyer, travel junkie, ice cream feign, boy mama, football coach wifey, blue - haired, new-idea-by-the-minute kinda woman.

Business as we know it has been forever changed - but with change, comes so many great things.  Innovation, being one of the greatest.  Some of today's greatest, most popular companies were birthed during some of the toughest times in history (Instagram, Disney, IBM).  Why?  Because when there is pressure, when things around us seem to be out of our control and it feels that there's no way out - the curious Entrepreneurs like you find a way.

You look in places others don't.  You do things others won't. You turn failure and downturn into opportunity.  You are the exact type of Entrepreneur and Business I proudly work with every day.

You are the one that is changing and innovating the landscape of retail today.  I jump in as your wing woman each time you want to dive in and take a fresh look at your business to discover new opportunities to both increase and diversify your revenue and serve your customers at a deeper level.

I spent 10 years working inside the corporate offices of some of the US's biggest retailers, as a Buyer, Strategy Manager, Merchandising Director, Logistics Analyst, Merchant. Fast forward to today, I ditched the corporate life to be the driving force of innovation and revenue behind small and midsize creative and retail businesses like yours worldwide.

Yep. I change my hair a lot, but the blue is always consistent :-).

So who am I?

Retail

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"In working with DeAnna, we have not only set up a solid foundation for operating our business, but we have seen double-digit sales growth and most importantly, as the founder and CEO, I now have that million-dollar brand mindset when making any and all decisions related to the business."

- kali, project full

Success Stories

SUCCESS STORIES

drove $1Million from a new collection launch

"I worked closely with our manufacturer to be the first to go-to-market with a no-iron linen collection."

This collection drive a $1M incremental sales increase over the previous year, and today, 8 years later, the collection name is trademarked and is a multimillion dollar merchandise program.
I replicate these same successes within your business.

Chizi's startup raised $120k in funding

"DeAnna's refining of our deck and developing of our ability to speak clearly on the impact of our solution helped us raise $120k shortly afterwards."

The availability and professionalism of DeAnna is top tier. The depth and breadth of her knowledge shocked us a few times, and to back it up she was able to provide targeted connections to individuals within her network.  Our institutional investors made a pointed remark on her involvement with us; it strengthened their investment rationale in our company.

This could be you....

liz saved over $100k in markdowns

"DeAnna helped us establish data-informed product development targets to make sure that we were bringing the right mix of products to our next launch."

She also explored trends in the industry, reaching out to customers and travelling to trade markets to keep the pulse of styles and designs that are relevant to our company.  She is design savvy, fun to work with, and not afraid to bring new ideas and insights to the table.

In my corporate life

With my consulting

After a strategy session

AMIRA got CRYSTAL clear on where she was in her business and next steps to grow her sales

"What stood out most while working with DeAnna was how much she understood where I am in the process of growing my business."

She was able to give customized feedback based my particular business needs. No cookie cutter answers.   She didn’t just expound on my problem areas but more importantly pointing out why and how I’m on the right track within other areas of business.  DeAnna is very personable and a true professional.   If you are just starting out, growing your business (as I am) or in need of some guided advice, DeAnna can help!

There are endless opportunities to add new revenue streams in your business,

The good news?

you just need clarity, strategy, and an execution system to activate them, and activate them profitably. 

revenue growth with me will go a liL something like this

experience double-digit sales growth repeated over and over, and build an obsessively loyal customer base

build new, disruptive revenue streams that will continue to evolve as quickly as your industry does

increase your business's longevity by being the business your customers can't get enough of

cultivate a company culture that every decision your team makes, makes you money (and make that come true with strategic growth plans)

take your strategic plans and put them into your own strategy execution system