Welcome to my comfy couch, social club, and classroom.
Great, because it will happen in one day together!
and all in one day.
you may have seen or heard me in:
My one-day transformations drive maximum impact, with minimal time.
Think of me as the Beyoncé of Business Coaches.
I show up, transform your business in one day, and leave you wanting more.
(and don't worry, I can continue to support you after our day together)
(clearly I'm a multi-hyphenate, as I'm sure you are too!)
I teach you to dominate and disrupt brick and mortar + online retail and transform the way you run and scale your store, using the same strategies and tools as the billion-dollar brands I used to work for. The industry needs a lil shaking up, and your store will do exactly that.
I spent 10 years working inside the corporate offices of some of the US's biggest retailers, but it didn't ever feel like "me". Fast forward to today, I ditched that (crazy) life to work exclusively for (you) small business owners.
Because you are the future of retail, and you deserve to compete at and grow to the level of the "big brands". We make that happen every single day through our work together, all while building a legacy for you and your family.
Yep. I change my hair a lot, but the blue is always consistent :-).
So who am I?
"In my first 6 months of working with DeAnna, we have not only set up a solid foundation for operating our business, but we have seen double-digit sales growth and most importantly, as the founder and CEO, I now have that million-dollar brand mindset when making any and all decisions related to the business."
- kali, project full
You've dreamt up your vision for a brick and mortar or e-commerce store and have SO many questions running through your mind. Too many, actually, that it causes you to actually not do anything at all. You're in a constant state of information overload > which leads to inaction.
A 6-hour LIVE intimate group coaching session where I get your vision for your store out of your head and down on paper. Get the answers you need now to launch your store - how much funding you will need, how you will disrupt your niche, how many streams of revenue you will create, and more.
You've likely been in business for 1-3 years and are generating less than $500k in annual revenue. You must now focus your attention on the foundational aspects of running a successful retail business that you likely skipped when launching, but that are essential to scaling profitably. It's time to dig deeper into your customers' needs to better curate your product assortment and hone your marketing strategy. You have to ensure that your store business model is disruptive and has staying power.
A 3-hour, one-on-one growth roadmapping session where we get clear on exactly where you stand in your business today, set goals for where you want to be in 12-months, and set high level plans to get there. Walk away with the clarity and focus to drive consistent sales growth in your store. All post-launch Clients start their journey with me here to ensure we lay a solid foundation for long-term profitable growth from Day 1.
You've likely been in business 3+ years and are generating $500k+ in annual revenue. You have consistent sales growth and and are ready to scale your store, but you now need formal systems and processes in place (aka a merchandising strategy) to ensure you scale profitably and hire your team effectively.
During your 8-hour VIP day, we take the insights and tools we created during the Disruptive Retailer 1:1 Intensive, and dig. even. deeper. We build out your entire merchandising strategy - your detailed product sku and assortment plan, inventory action plan, and then we plot it on your 12-month brand roadmap. We then restructure the entire way you run your business so you can step back and up into your role of CEO and let your new business management system continue driving your growth plan forward. Think of it this way - after your VIP Day, you'll go to bed, wake up, then get straight to executing your growth strategy. You'll have exactly what to do, and in what order. You can delegate the tasks internally, or let my team expertly manage it for you as an intimate extension of your own team.
The good news?
build long-term wealth by creating a business that will outlast you
cultivate a merchant mindset that every decision you make, makes you money (and make that come true with strategic growth plans)